T-Mobile
Motion Graphic Advert
After Effects • Photoshop • 2025
This project is a motion infographic built to simplify T-Mobile’s 5G offer through clean layout, bold type, and clear movement. The goal was to create a fast, modern piece that feels direct and easy to follow while still matching T-Mobile’s bright
brand energy.
Sketch Phase
The first concepts explored how to break down the information into simple visual steps. Early sketches mapped out how phones would slide in, how icons would animate, and how text would transition. This helped create a clear order that kept viewers focused on the key offer.
Design Elements
Color was kept minimal using T-Mobile’s signature magenta with white and black text. Magenta carries energy and confidence, while the contrast with white creates balance and clarity. The limited palette keeps the advert clean, recognizable, and true to the brand’s identity.
Final Visual
The final motion piece brings everything together into a quick, polished sequence. The pacing feels tight and easy to follow, and the color and type balance make the message clear. The animation highlights the offer simply and effectively while staying true to T-Mobile’s style.